Now Hiring - Lion's Share Company - Business Development & Marketing Specialist in Cleveland, OH
Business Development & Marketing Specialist in Cleveland, OH
Benefits:
yesLocation:
Cleveland, OHFull description of the position
Business Development & Marketing Specialist Location: Cleveland, Ohio Industry: Electrical/HVAC / Mechanical Construction Reports To: President / Vice President
Position Summary
: The Business Development & Marketing Specialist supports the growth and market presence of Lion's Share Company through strategic business development, client relationship management, marketing initiatives, and brand promotion. This role focuses on identifying new business opportunities, strengthening industry relationships, coordinating marketing efforts, and supporting company growth within the electrical, HVAC and mechanical construction markets. Working closely with leadership, estimating, operations, and project management teams, the Business Development & Marketing Specialist helps identify and pursue new opportunities, develop strategic partnerships, increase brand visibility, support project pursuits, and expand Lion's Share Company's presence in targeted markets. Success in this role is measured by growth in client relationships, project opportunities, market awareness, and overall company revenue.
Key Responsibilities
: Business Development
- Support the development and execution of business development strategies aligned with company growth objectives.
- Identify and pursue new project opportunities within commercial, industrial, institutional, educational, healthcare, governmental, and manufacturing sectors.
- Build and maintain strong relationships with owners, facility managers, engineers, architects, general contractors, and industry partners.
- Attend industry events, association meetings, trade shows, and networking functions to promote Lion's Share Company and expand market presence.
- Monitor bid opportunities, market trends, and construction activity within targeted markets.
- Assist in developing and maintaining a healthy sales and opportunity pipeline.
- Support client visits, presentations, and relationship-building meetings.
- Coordinate with estimating and operations teams to support project pursuit efforts and proposal development.
- Foster strategic partnerships that generate referrals, repeat business, and long-term client relationships. Marketing & Brand Management
- Assist with the development and implementation of marketing plans and initiatives.
- Maintain consistent company branding, messaging, and market positioning.
- Coordinate website content updates and support search engine optimization (SEO) efforts.
- Manage social media platforms and digital marketing activities.
- Develop marketing materials including project profiles, case studies, brochures and promotional content.
- Coordinate photography and documentation of completed projects for marketing and proposal use.
- Support the preparation of proposals, qualifications packages, presentations, and client-facing materials.
- Gather and promote customer testimonials, project success stories, and company achievements.
- Track and report marketing performance metrics and engagement results. Strategic Growth & Market Intelligence
- Research market trends, competitors, and emerging business opportunities.
- Analyze customer needs and industry developments to identify growth opportunities.
- Support company leadership in strategic planning and market expansion efforts.
- Maintain Customer Relationship Management data and provide regular reporting on business development and marketing activities.
- Identify opportunities to enhance client engagement, brand awareness, and market penetration
Qualifications
Required:
- Associate's or Bachelor's degree in Marketing, Business Administration, Communications, Construction Management, or a related field; equivalent experience considered.
- Three to five years of experience in business development, marketing, sales, customer relations, or a related field.
- Strong interpersonal, networking, and relationship-building skills.
- Excellent written, verbal, and presentation communication abilities.
- Proficiency with Microsoft Office Suite and Customer Relationship Management systems.
- Ability to manage multiple priorities while maintaining attention to detail.
- Strong organizational and self-motivation skills. Preferred:
- Experience within the HVAC, mechanical construction, construction services, facility management, or skilled trades industries.
- Understanding of commercial construction, bidding processes, and project delivery methods.
- Experience with proposal development, content creation, and industry marketing.
- Knowledge of social media marketing, email marketing, and website management.
- Participation in industry organizations such as ABC, AGC, ASHRAE, SMACNA, local chambers of commerce, or trade associations. Core Competencies:
- Relationship Building
- Customer Service Orientation
- Strategic Thinking
- Marketing & Communications
- Networking & Professional Engagement
- Written & Verbal Communication
- Organization & Time Management
- Initiative & Accountability
- Team Collaboration
- Professional Representation Success Metrics:
- Growth in new client relationships and qualified opportunities.
- Increased brand awareness and market visibility.
- Client retention and repeat business support.
- Proposal and pursuit participation effectiveness.
- Expansion of industry contacts, partnerships, and referral networks.
- Growth in website traffic, social media engagement, and marketing reach.
- Achievement of annual business development and marketing objectives. Lion's Share Company Mission: We are committed to delivering exceptional electrical, HVAC and mechanical construction solutions through quality workmanship, innovation, safety, and strong customer relationships. The Business Development & Marketing Specialist plays a key role in supporting this mission by helping build lasting partnerships, strengthening our market presence, and contributing to the continued growth and success of the company.
Benefits
:
- 401(k)
- Dental insurance
- Employee assistance program
- Health insurance
- Paid time off
- Vision insurance Work Location: In person
Lion's Share Company
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Lion's Share Company
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Lion's Share Company
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