Now Hiring - Ashworth Awards - Sales Manager in North Attleboro, MA

Full description of the position

Sales Manager Lead a Team

• Build Lasting Customer Relationships
• Drive Sustainable Growth.
• Location: On-Site | Ashworth Awards | North Attleboro, MA
• Schedule: MondayFriday, 8:00 AM 5:00 PM
• Reports To: General Manager

About the Role

:

• We are seeking an experienced Sales Manager to lead and develop a high-performing sales team while protecting and growing one of our company's greatest assets, our long-term customer relationships.
• This role is ideal for someone who understands that selling customized products is fundamentally different than selling commodities. Success requires balancing creativity, consultation, project management, and relationship building while leading a team through complex sales cycles and repeat annual business.
• Our customers don't simply place orders; they trust us to help recognize achievements, celebrate milestones, and support meaningful events. We are looking for a leader who values those partnerships and can help our sales organization continue delivering exceptional service year after year. What You'll Be Responsible For: As our Sales Manager, you will oversee a team of approximately seven sales professionals while helping shape the future direction of our sales organization.
• Lead, coach, and develop the sales team through regular one-on-one meetings and training.
• Drive sustainable revenue growth through a balance of customer retention and new business development.
• Analyze year-over-year customer activity to identify repeat business opportunities and recover dormant accounts.
• Develop systems that ensure customers are proactively contacted before annual reorder cycles.
• Partner with marketing, operations, customer service, and finance to deliver an exceptional customer experience.
• Support strategic customer relationships and assist with complex projects and negotiations.
• Maintain sales forecasting, pipeline management, and CRM discipline.
• Build a culture of accountability, professionalism, and continuous improvement. The Kind of Experience We're Looking For We're looking for someone who understands the unique nature of customized, project-based sales environments.
• Preferred Backgrounds Include:
• Awards and Recognition, Promotional Products, Branded Merchandise, Corporate Gifts, Printing and Packaging, Apparel Decoration, Signage and Graphics, Custom Manufacturing, Specialty Distribution, Event Services, and/or Business-to-Business Consultative Sales
• You understand that success comes from asking the right questions, managing expectations, coordinating internal teams, and building trust, not simply quoting a price. What Makes This Role Different
• A significant portion of our business comes from repeat customers who order annually or on predictable cycles.
• In addition to finding new business, you'll lead efforts to:
• Compare current-year customer activity against prior years.
• Identify customers who have not yet reordered.
• Develop strategies to recover lost or declining accounts.
• Strengthen long-term customer relationships.
• Build systems that help the sales team stay proactive rather than reactive.
• We believe retaining and growing existing customers is just as important as acquiring new ones.

Qualifications

: Required

• Five or more years of progressive B2B sales experience.
• Two or more years of sales leadership or management experience.
• Experience leading and developing sales professionals.
• Strong communication, coaching, and organizational skills.
• Experience with CRM systems and sales reporting tools.
• Ability to analyze sales data and identify customer trends. Highly Preferred
• Experience selling customized or made-to-order products.
• Experience working in manufacturing or production-supported sales environments.
• Familiarity with artwork approvals, custom specifications, project timelines, and consultative selling.
• Experience managing repeat-order or relationship-based customer portfolios. Success in the Role Looks Like:
• Increase customer retention.
• Improve year-over-year account growth.
• Recover dormant accounts.
• Strengthen sales forecasting accuracy.
• Improve CRM adoption and sales process consistency.
• Develop and coach a highly engaged sales team.
• Foster stronger collaboration between sales and operations.
• About Ashworth Awards: Ashworth Awards has been a trusted partner in recognition for over 60 years, supporting race directors, event organizers, coaches, and organizations across the country. We exist to inspire active and healthful participation in communities > changing the world one medal at a time. Our work goes beyond products. We help bring events to life, celebrate achievement, and create meaningful moments of recognition for thousands of people every year.
• Why Join Us? You'll have the opportunity to lead a talented sales team, shape the future of a growing organization, and work with customers whose products help celebrate accomplishments, strengthen communities, and create lasting memories. If you enjoy consultative selling, leading people, and building long-term customer partnerships around customized products, we'd love to hear from you.
• Apply today and help us build the next chapter of our sales organization.